7digital Promotes James Priestley to GM of North America, Names Him Head of San Francisco Office
Priestley to manage all operations and business development in the United States, Canada, and Latin America
New York, NY, June 16 2015 –7digital, a leading global digital music platform, has announced that James Priestley, the company’s London-based VP of Business Development, has been promoted to GM of North America. In this role, Priestley will manage all operations and business development in the United States, Canada and Latin America. He will also head 7digital’s San Francisco office.
U.S. companies currently powered by 7digital’s robust technical infrastructure include everything from celebrity smartwatches and high-end audio equipment brands to innovative startups and powerful mobile networks. Partners include Mariposa, Pledge Music, The Overflow, the Spanish Broadcasting System, ROK Mobile, urRadio, CrowdTunes, i.am+, FUHU, Rithm, Onkyo and more.
“James has been an extremely valuable part of the 7digital team for close to a decade, during which he helped launch countless partners that have really accelerated our growth,” said Simon Cole, CEO of 7digital. “His insight and experience in digital media, marketing, and business development provides the exact type of leadership we need to further expand our presence and client base in North America. While we are impressed by the growing reach of interest in our service globally, North America is particularly active across all sectors. James is an integral part of us strengthening our team on the ground in the US.”
“It’s an honor to be chosen to lead the North American arm of 7digital’s vast global presence,” said Priestley. “We already have a number of major partners in the US but know there is a gigantic opportunity for growth in North America, as well as Latin America. Both our existing clients, and the exciting roster of companies we are in discussions with, show that there is a huge appetite for innovative and scalable music platforms. We are extremely busy and I couldn’t be more excited to get started.”
Prior to beginning work as Production Manager, Account Manager, and Senior Account Manager at 7digital in 2006, Priestley served in marketing and advertising roles at leading media companies including Warner Music Group and The Guardian.