7digital to Power Music Streaming for ROK Mobile
ROK Mobile Music Network, a new Mobile Virtual Network Operator, will launch a new 7digital supported streaming music service optimized for mobile: giving subscribers on-demand music and personalized radio.
New York, NY 24 June 2014 - 7digital, a leading open digital music platform, have announced they are a key partner supporting the brand new music streaming service for MVNO ROK Mobile. The mobile operator and service is set for a major commercial launch in the US on the 4th of July. An international roll out in various countries is planned to follow the US launch.
7digital’s proven robust APIs and powerful infrastructure will handle many key components of the service, including content management, music file serving and royalty reporting. ROK Mobile’s music service gives users access to millions of tracks from 7digital’s global music catalog. Users will be able to stream songs on demand, create personalized radio stations and filter them based on mood, era and other dynamic filters. The service will also include smart features designed to function across 2.5G, 3G, 4G, LTE and Wi-Fi networks.
Commenting, Jonathan Kendrick, Chairman of ROK Mobile said, “7digital’s mission to simplify access to the world’s music is complementary to our philosophy of supplying users with access to music everywhere they go via our wireless service for one simple price. ROK’s music service is an essential part of our offering. We needed partners in the space that understand how to handle the demand. 7digital’s API provided us with the flexibility to innovate quickly and collaborate easily with other partners so that our music service can deliver a next generation experience to our customers.”
Simon Cole, CEO of 7digital, said, "We are proud to be working with ROK; their music streaming app fills a gap in the marketplace, and we are pleased to be innovating alongside them. The face of the digital music industry is changing fast, and by working with forward looking companies like ROK, we will stay ahead of the crowd."
ROK Mobile is founded by John Paul DeJoria best known as the co-founder of Paul Mitchell hair care and Patron Tequila, the world’s leading premium tequila brand, and his partner British entrepreneur Jonathan Kendrick.
About 7digital Group
7digital aims to simplify access to the world’s music and radio. Our robust, scalable digital music platform and flexible APIs are used to power comprehensive music and radio services for leading consumer brands, mobile carriers, broadcasters, automotive systems, retailers, record labels, artists and agencies. Alongside proven technology, we offer global music rights, award-winning radio production services, and content management expertise, making us a leading global partner in this space.
7digital has powered streaming and download services for global brands like Samsung, T-Mobile, HMV and BlackBerry, has partnered with media giants such as Yahoo and Sirius XM, and is the largest independent producer of radio programming for the BBC. 7digital Group is ideally placed to lead innovation at the intersection of digital music and next generation radio services.